LinkedIn Professional Course and Certification
Introduction
Chapter 1 – The Current State of LinkedIn
4 Topics
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1 Quiz
LinkedIn Enhancements with Oracle and Learning
Product Integrations
Pages and Elevation
LinkedIn for Business
LinkedIn Pro Ch1 Quiz
Chapter 2 – How To Create a Killer Profile that Converts More Leads
5 Topics
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1 Quiz
Keeping Your Profile Up To Date
Adding a Profile and Cover Photo
Creating the Profile Section
Including Keywords In Your Profile
Publishing Content
LinkedIn Pro Ch2 Quiz
Chapter 3 – How to Use Content Marketing on LinkedIn
5 Topics
|
1 Quiz
Using LinkedIn for Content Marketing
Finding Your Target Audience
Creating Content
Releasing Your Content
Utilizing Video Ads on LinkedIn
LinkedIn Pro Ch3 Quiz
Chapter 4 – Utilizing LinkedIn Groups to Increase Your Leads
3 Topics
|
1 Quiz
Joining A Group
LinkedIn Discussions
The Benefits of Starting Your Own Group
LinkedIn Pro Ch4 Quiz
Chapter 5 – How to Measure and Monitor Your Results
3 Topics
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1 Quiz
LinkedIn Analytics
Utilizing Google Analytics
Tracking Custom Campaigns
LinkedIn Pro Ch5 Quiz
Chapter 6 – How to Use a Premium LinkedIn Account to Get Even More Leads
2 Topics
|
1 Quiz
Premium Business
Sales Navigator
LinkedIn Pro Ch6 Quiz
Chapter 7 – How to Find and Sell Your Prospects
6 Topics
|
1 Quiz
Ask For Introductions
Join Groups
Publish Content
Monitor Your Competitors
Follow Influencer’s Pages
Create a Compelling Call to Action
LinkedIn Pro Ch7 Quiz
Chapter 8 – LinkedIn Mistakes that You Need to Avoid
7 Topics
|
1 Quiz
Content Not To Post
Privacy Settings
Adding Your Connections to Your Email Database
Over-posting Updates and Publishing Too Many Articles
Spamming Your Groups
Sending Generic Messages
Self-Promoting
LinkedIn Pro Ch8 Quiz
Conclusion
FINAL QUIZ
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Adding Your Connections to Your Email Database
LinkedIn Professional Course and Certification
Chapter 8 – LinkedIn Mistakes that You Need to Avoid
Adding Your Connections to Your Email Database
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